Labeling and screening sustainability
69% of Danish consumers use ecolabels to guide their purchasing, but what can certification programs like the Nordic Swan Ecolabel and the EU Ecolabel do exactly? And what can’t they do? What does the furniture industry predict in terms of ecolabeling and what does the future hold? This and much more will be debated by Jakob Zeuthen, from Danish Chamber of Commerce and author of the book Mærk din forretning on strategic use of ecolabels, Heidi Bugge, from Ecolabelling Denmark and Jakob Aaen from Målbar, creator of a tool for furniture lifecycle screening. The debate is mediated by Steffen Max Høgh, Sustainability Director at HOLMRIS B8.